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Services / Studio Serein

Design.Build.Optimize.Support.

From new websites and eCommerce builds to custom development, integrations, performance and ongoing support, Studio Serein handles the full lifecycle of a website.

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What can Sereinhelp with?

Six core capabilities covering the complete website lifecycle.

01

Web Design

Strategy, UX/UI and complete website design.Explore02

WordPress Development

Custom WordPress builds, Figma conversions and existing website development.Explore03

eCommerce

WooCommerce and Shopify stores built around the actual business.Explore04

Custom Development

Custom functionality, APIs, integrations and business logic.Explore05

Performance

Core Web Vitals, speed, infrastructure and technical optimization.Explore06

Maintenance & Support

Updates, troubleshooting, monitoring and ongoing development.Explore

01 / WEB DESIGN

Designed around whatpeople need to do.

Clear structure, thoughtful interaction and visual design built around what users need to understand, find and accomplish.

  1. 01Strategy & StructureInformation architecture, content hierarchy and user journeys.
  2. 02UX / UI DesignInterfaces designed around clarity, usability and conversion.
  3. 03Responsive DesignLayouts intentionally designed for desktop, tablet and mobile.
  4. 04Design SystemsReusable typography, spacing, components and interaction rules.
04 REFINED SYSTEM

02 / WORDPRESS DEVELOPMENT

Built for WordPress.Not around it.

Custom WordPress development without unnecessary complexity: clean administration, reusable components and a technical foundation built to last.

BUILD
Custom themesFigma → WordPressMigrations
STRUCTURE
ACFCustom post typesMultilingual
EXTEND
REST APIWooCommerceCustom functionalityTechnical SEO
  1. L1ContentPages · Products · Media
  2. L2WordPressCustom theme · ACF · CPT
  3. L3Components
  4. L4FrontendFast, accessible HTML

03 / ECOMMERCE

Commerce withoutthe friction.

WooCommerce and Shopify stores designed around products, operations, payments, shipping and the systems behind the business.

  1. 01

    Store builds

    Catalogs, products, variations, checkout and account flows.

  2. 02

    Replatforming

    WooCommerce ↔ Shopify migrations and store restructuring.

  3. 03

    Custom commerce

    B2B pricing, subscriptions, bookings, configurators and specialized purchase flows.

  4. 04

    Integrations

    ERP, accounting, inventory, courier and payment integrations.

  5. 05

    Automation

    Stock synchronization, pricing, documents, notifications and repetitive workflow automation.

04 / CUSTOM DEVELOPMENT

When a pluginisn't the answer.

Some problems need more than another plugin. Studio Serein builds custom functionality and connects websites with the systems businesses already use.

Custom functionality

Business-specific WordPress and website features.

API integrations

Connect websites with external platforms and services.

Business logic

Pricing, availability, permissions, rules and specialized workflows.

Automation

Remove repetitive manual work between systems.

05 / PERFORMANCE

Fast isa feature.

Performance is part of the product, from frontend assets and Core Web Vitals to caching, CDN, database and hosting infrastructure.

  • CWVCore Web Vitals
  • FrontendAsset & rendering optimization
  • CDNDelivery & infrastructure

PERFORMANCE AUDITSCORE WEB VITALSASSET OPTIMIZATIONDATABASE OPTIMIZATIONCACHINGCLOUDFLARE / CDNSERVER / HOSTINGTECHNICAL SEO

06 / MAINTENANCE & SUPPORT

Launch isn'tthe finish line.

Ongoing technical support for businesses that need their website maintained, improved and available when it matters.

  • Updates & backupsKeep the technical foundation current and recoverable.
  • MonitoringTrack availability and identify problems early.
  • Performance checksKeep speed and technical performance under control.
  • Bug fixesTroubleshooting and resolving unexpected website issues.
  • Content / layout changesOngoing adjustments without rebuilding the site.
  • Ongoing developmentContinue improving functionality after launch.

One process.Different problems.

The scope changes. The fundamentals don't.

  1. 01

    Understand

    What exists, what doesn't work and what needs to change.

  2. 02

    Define

    Scope, structure and technical approach.

  3. 03

    Build

    Design, development, integrations and testing.

  4. 04

    Refine

    Performance, QA and final adjustments.

  5. 05

    Launch

    Migration, redirects, analytics and production.

  6. 06

    Support

    Maintenance, iteration and ongoing development.

Not sure what the problem is?

That's fine. Sometimes the first job is simply figuring out what's slowing the site, breaking the workflow or getting in the way.

Let's look at it
  1. PROBLEM
  2. AUDIT
  3. DIRECTION